Stretching from Sloane Street in Knightsbridge to Duke of York Square on the King’s Road in the heart of Chelsea, this is one of London’s most exciting neighbourhoods.

Offering some of the capital’s best shopping – from world-class brands and designer flagship stores on Sloane Street including Tom Ford, Emilia Wickstead, Chloe, Cartier, Red Valentino and many, many more - to affordable luxury fashion, beauty food and culture at Duke of York Square, home to over 30 chic stores and six restaurants, anchored by the iconic Saatchi Gallery.

An elegant destination steeped in history and culture, the area offers the very best of shopping, dining and experiencing London at its finest.