Established in 1945 in Paris, ELLE is published in 46 versions, reaching a readership of over 20 million stylish, affluent women every month. ELLE China was the first high-profile international fashion magazine launched in China. Since then, the magazine has been a powerhouse for creating and leading new trends and styles, constantly helping shape the landscape of China’s fashion world. ELLE China has been encouraging urban women to discover their own personalities and pursue self-development. The magazine advocates a sense of elegance, enhanced by the idea of living for the moment informed by an expanding world view. Today, ELLE China reaches 5 million readers every month. As the first semi-monthly edition of ELLE worldwide, ELLE China has also progressed to a variety of multimedia platforms, including ELLE magazine, ELLE China APP(available on the App Store and Android), ELLEplus mobile App(available on the App Store), ellechina.com, ELLE TV, ELLE Shop and ELLE credit card with over 2.5 million female cardholders. ELLE always advocates creativity and embraces the latest trends in multimedia-platform reading.