Best of British is a brand new four day event set the stunning Shanghai Exhibition Centre. It will showcase the best in quality, innovation and excellence from Great Britain and has partnered with the British Consulate General Shanghai, the Department for International Trade and the GREAT Campaign.


It will attract over 5,000 key buyers (19-20 October), and over 50,000 high-end consumers (21-22 October) from Shanghai and across China.


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Here are just a few of the quality British brands you will see at the show:

Show Sections

There will be many great British brands on show which are split into definitive areas of excellence:

Homes & Interiors The Palace

Showcasing the very best British designs and designers of cool contemporary furniture to create the perfect elegant living space fit for a Palace.

Food & Drink Borough Market

British food revolution is home to the highest quality and innovation. Sample some great British taste sensations in the famous Borough Market.

Education & Lifestyle Inspirational Britain

As world leaders in outstanding education & inspirational lifestyle companies this wide reaching sector is not to be missed if you envy all things British.

Modern Britain Smart UK

The contemporary side of Best of British featuring music, fashion, style and technology.

Travel & Tourism Great Britain

Learn the wonders of an island full of rolling hills, historic castles and a unique places of interest like nowhere else in the world!

Fashion & Style Bond Street

Experience the craftsmanship and bespoke tailoring as well as the latest trends from leading British fashion.

Show Features

Best of British creates unique experience for all the participants and visitors.

The Cream Tea Pavilion

A classic style elegant English Cream Tea served in a stunning setting with all of the elements that make this a British classic!    “Do y...

The Village Green

The Village Green area will play host to a huge variety of the very best of classic and modern British entertainment.   In amazing garden surroun...

The Plough at Cadsden Pub

At the heart of every British community is the traditional pub, now home to gastronomic delights, craft ales, cocktails and a heart-warming welcome. &...

Bespoke Britain Private Members Club in association with London Luxury Quarter

By invitation only this classically British club will host brands that typify what British luxury is – bespoke, beautiful and of the highest standar...

The Quintessential Catwalk

British style, elegance and cutting edge fashion all come together to highlight once again why Britain is leading the fashion world.    Brit...

Taste of Britain

A unique sampling stage where the visitor will be able to taste a range of classic British treats and hear all about their history and provenance.

Hayman's G&T Bar

Gin & Tonic is one of the most famous cocktail in the world. Best of British will take the G&T bar to our fair this time, and the cool, modern...

Show News

Bringing you the biggest stories and most exciting news from Best of British.

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Refined Antiques and British bicycle Brooks England will Participate in the Best of British Show
20 . 09 . 2017

Brooks England——A brand that has been in the business of cycle saddle manufacture for well over a century will participate in the Best of British ...

R & B Distillers, Kendal Mint Liqueur to Join the Best of British Show
20 . 09 . 2017

How to drink like a true British gentleman? What wines do the British prefer? What are their favorite brands? Wonder no longer: find the answers at th...

@DefraGovUK sponsoring our taste theatre at @BESTOFGB and the schedule is looking SO impressive! #foodisgreat #ExportingisGREAT #DEFRA