A FOUR DAY LIVE EVENT CELEBRATING BRITISH LIFESTYLE, INNOVATION & EXCELLENCE

 

17-20 October 2019

 

The third edition of Best of British, the largest ever dedicated exhibition of British Brands in China will open its doors in Shanghai.
Partnering with the British Consulate-General in Shanghai, the Department of International Trade and CBBC, this four-day live event highlighting British lifestyle, innovation, and excellence and will take place at the Shanghai Exhibition Centre.

 

 

 

 

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SHOW HIGHLIGHTS

Best of British 2019 will be a large showcase of 300 British brands, including 50% of brands new to the China market, with 2 dedicated B2B Trade Days and 2 dedicated B2C Consumer Days. This edition of Best of British will attract more than 30,000 visitors including 5,000 trade buyers, with a large group of high spending Chinese consumers. The show will feature 6 major show sections, over 40 catwalk fashion shows, over 50 musical and performance sessions, over 40 world class chef cooking shows, and over 100 KOLs and highly interactive sessions.

Show Sections

There will be many great British brands on show which are split into definitive areas of excellence:

Interiors & Design

  Britain’s sophisticated citizens have discerning tastes for clothing, food, housing, and transportation. From European elegance to modern in...

Food & Drink

  From street food to molecular cuisine, afternoon tea and British pub fare, good food and drink have always been a part of Britain’s charm an...

British Lifestyle

  British education is more than Oxford and Cambridge. From top-quality basic education to its world-renowned universities, Britain has much to ...

Innovation & Technology

  Britain is one of the most innovative countries in the world, boasting social and technological creativity. Why is it that UK is the Silicon V...

Leisure & Tourism

  Do you know about the top ten most beautiful beaches in UK? What’s more, UK offers ancient castles, equestrian clubs, countless museums, rom...

Fashion & Style

    British fashion conjures images from suave West End gentlemen to East London’s hottest streetwear trends. From Barbour to Holland &...

Show Features

Best of British creates unique experience for all the participants and visitors.

The Cream Tea Pavilion

  A classic style elegant English Cream Tea served in a stunning setting with all of the elements that make this a British classic!  “Do ...

The Village Green

  The Village Green area plays host to a huge variety of the very best of classic and modern British entertainment.   In amazing garden sur...

Fashion Catwalk

   British Fashion Council brings London Fashion Week Designers to Shanghai   The Best of British will also host daily fashion shows a...

Taste of Britain

  British Food Tours at Taste of Britain   The Taste of Britain Theatre will showcase a variety of British culinary classics for visitors t...

Hayman's G&T Bar

The Gin & Tonic is the original and most famous cocktail in the world. Best of British will again feature a True English Gin & Tonic bar this ...

The Culture Theatre

  Major live-recorded British screenings throughout the event   Major live-recorded screenings from the Best of British Cinematic theatre w...

The Theatre Bar

  A little drink before the show and one after it with friends. At the Theater Bar you will experience the essence of a British theater bar, tas...

Show News

Bringing you the biggest stories and most exciting news from Best of British.

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Best Of British In Partnership With Ocean Quality
30 . 07 . 2019

    Based in Scotland, operated by mother company Grieg Seafood Shetland for nearly 30 years, Ocean Quality is the largest salmon...

Best of British 2018 showcases 300 brands to China’s trade and elite society
12 . 11 . 2018

On October 21st, Best of British 2018, a four day celebration of British brands and culture officially came to a close at the Shanghai Exhibition Cent...

First of a series of pics looking back at #BestofBritish #Shanghai #FashionisGreat https://t.co/dQZnAZRjMb