Best of British will run next year 18-21st October 2018.


Best of British, the largest exhibition of British brands in China opened its doors in Shanghai on the 19th October 2017. Partnering with the British consulate-General Shanghai, the Department of International Trade and the GREAT Campaign, the brand-new, four-day live event highlighting British lifestyle, innovation, and excellence at the Shanghai Exhibition Centre runs from 18-21st October 2018.





Exhibit Now


Here are just a few of the quality British brands you will see at the show:

Show Sections

There will be many great British brands on show which are split into definitive areas of excellence:

Homes & Interiors

Showcasing the very best British designs and designers of cool contemporary furniture to create the perfect elegant living space fit for a Palace.

Food & Drink

British food revolution is home to the highest quality and innovation. Sample some great British taste sensations in the famous Borough Market.

Education & Lifestyle

As world leaders in outstanding education & inspirational lifestyle companies this wide reaching sector is not to be missed if you envy all things Brit.

Modern Britain

The contemporary side of Best of British featuring music, fashion, style and technology.

Travel & Tourism

Learn the wonders of an island full of rolling hills, historic castles and a unique places of interest like nowhere else in the world!

Fashion & Style

Experience the craftsmanship and bespoke tailoring as well as the latest trends from leading British fashion.

Show Features

Best of British creates unique experience for all the participants and visitors.

The Cream Tea Pavilion

A classic style elegant English Cream Tea served in a stunning setting with all of the elements that make this a British classic!  “Do you take...

The Village Green

The Village Green area plays host to a huge variety of the very best of classic and modern British entertainment.   In amazing garden surrounding...

The Plough at Cadsden Pub

At the heart of every British community is the traditional pub. Now home to gastronomic delights, craft ales, cocktails and a heart-warming welcome,&n...

Bespoke Britain Private Members Club in association with London Luxury Quarter

By invitation only this classically British club hosts brands that typify what British luxury is – bespoke, beautiful and of the highest standard.&n...

The Quintessential Catwalk

British style, elegance and cutting edge fashion all come together to highlight once again why Britain is leading the fashion world.    Mode...

Taste of Britain

A unique sampling stage where the visitor will be able to taste a range of classic British treats and hear all about their history and provenance.

Hayman's G&T Bar

Gin & Tonic is one of the most famous cocktail in the world. Best of British will take the G&T bar to our fair this time, and the cool, modern...

Show News

Bringing you the biggest stories and most exciting news from Best of British.

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Best of British welcomes event partner Royal Salute
19 . 10 . 2017

Best of British is delighted to confirm the latest partnership with Royal Salute as an official event partner at the show.     Royal Sa...

Best of British Welcomes the London Luxury Quarter as An Official Event Partner For Bespoke Members Club
28 . 09 . 2017

Best of British is delighted to confirm the latest partnership with The London Luxury Quarter as an official event partner for one of the show's ...

@DalmoreWhisky and @The_Macallan some of our amazing British brands #InternationalScotchDay what a great reason to… https://t.co/Ttw0UzKjZQ