18-21st October 2018


The second edition of Best of British, the largest ever dedicated exhibition of British Brands in China will open its doors in Shanghai from the 18th - 21st October 2018.
Partnering with the British Consulate-General Shanghai, the Department of International Trade and the GREAT Campaign, this four-day live event highlighting British lifestyle, innovation, and excellence and will take place at the Shanghai Exhibition Centre.





Exhibit Now


Here are just a few of the quality British brands you will see at the show:

Show Sections

There will be many great British brands on show which are split into definitive areas of excellence:

Homes & Interiors

Showcasing the very best British designs and designers of cool contemporary furniture to create the perfect elegant living space fit for a Palace.

Food & Drink

British food revolution is home to the highest quality and innovation. Sample some great British taste sensations in the famous Borough Market.


As world leaders in outstanding education & inspirational lifestyle companies this wide reaching sector is not to be missed if you envy all things Brit.

Modern Britain

The contemporary side of Best of British featuring music, fashion, style and technology.

Travel & Tourism

Learn the wonders of an island full of rolling hills, historic castles and a unique places of interest like nowhere else in the world!

Fashion & Style

Experience the craftsmanship and bespoke tailoring as well as the latest trends from leading British fashion.

Show Features

Best of British creates unique experience for all the participants and visitors.

The Cream Tea Pavilion

A classic style elegant English Cream Tea served in a stunning setting with all of the elements that make this a British classic!  “Do you take...

The Village Green

The Village Green area plays host to a huge variety of the very best of classic and modern British entertainment.   In amazing garden surrounding...

The Plough at Cadsden Pub

At the heart of every British community is the traditional pub. Now home to gastronomic delights, craft ales, cocktails and a heart-warming welcome,&n...

Bespoke Britain Private Members Club in association with London Luxury Quarter

By invitation only this classically British club hosts brands that typify what British luxury is – bespoke, beautiful and of the highest standard.&n...

The Quintessential Catwalk

British style, elegance and cutting edge fashion all come together to highlight once again why Britain is leading the fashion world.    Mode...

Taste of Britain

A unique sampling stage where the visitor will be able to taste a range of classic British treats and hear all about their history and provenance.

Hayman's G&T Bar

Gin & Tonic is one of the most famous cocktail in the world. Best of British will take the G&T bar to our fair this time, and the cool, modern...

Show News

Bringing you the biggest stories and most exciting news from Best of British.

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Best of British Wins the Best Consumer Show Marketing Campaign at Exhibition News Awards
28 . 03 . 2018

 It is official, Best of British won the Best Consumer Show Marketing Campaign at the prestigious Exhibition News Awards 2018 on 23rd March. &nbs...

Deakin & Francis celebrates the Year of Dog with Best of British in 2018
28 . 02 . 2018

Deakin & Francis celebrates the Year of Dog with Best of British in 2018. Not only does 2018 celebrate the Chinese Year of the Dog, it also s...

#DesignShanghai successs - 400 brands 25,000 sqm 60,000+ visitors here's the opening day highlights https://t.co/JVhJpNvGlu #eventprofs